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Sales Academy teaches solid sales success behaviors for all sales professionals. You’ll need to master the proper sales technique, have a positive attitude, be dedicated to prospecting, committed to practice, practice and more practice, and know how to use your time productively.

March 5 - 8, 2024
All Day
$995 per attendee

Who Should Attend

DMP dealer sales consultants who:

Are new to the industry

Sell in the residential and/or small commercial space

Want to improve their close rate on transactional selling

Are looking to sharpen up their selling skills and DMP product feature knowledge


8:30 a.m. — Welcome & Training Expectations

9:15 a.m. — Introductions

10:00 a.m. — Sales Excellence

You will get a broad overview of sales in this course. What is sales anyways? How does a person get involved in sales? How can I succeed in sales?

10:30 a.m. — Break

10:45 a.m. — DMP Tour & Group Photo

12:00 p.m. — Lunch

1:00 p.m. — Product Manager Session
Aaron McGhee, Product Manager of Control Panels
Barrett Hillenburg, Product Manager of Software Applications
Keaton Worley, Product Specialist

1:30 p.m. — Why DMP?

3:00 p.m. — Break

3:30 p.m. — Control Panel Family

5:00 p.m. — Dismissal

8:30 a.m. — Marketing
Joe Gies, Director of Marketing
Katrina Phillips, Marketing & Tradeshow Coordinator

9:00 a.m. — DMP Integrated Products & Add-Ons
Caleb Kelley, Organizational Development

10:30 a.m. — Break

11:00 a.m. — DMP Integrated Product & Add-Ons (Cont.)
Caleb Kelley, Organizational Development

12:00 p.m. — Lunch

1:00 p.m. — Prospecting

In this course you will learn skills to become a better prospector, thus increasing your confidence in being successful as a long-term sales professional.

3:00 p.m. — Break

3:30 p.m. — Approach

You have found a prospect who is qualified to be a customer - now what? In this course you will learn what to say to that prospect and establish yourself as someone worth talking to, with something worth talking about.

5:00 p.m. — Dismissal

8:30 a.m. — Inside Sales
Chris Newman, Director of Sales Operations

9:00 a.m. — Upselling

The information in this course will help you learn how to generate leads and self-generated sales through value, exceptional customer service, integrity, and professionalism - all while building a prospecting cycle that maximizes your effectiveness and time.

10:30 a.m. — Break

11:00 a.m. — Needs Analysis

You will learn how to develop a questioning system to find your prospect's true emotional buying motive in this course.

12:00 p.m. — Lunch

1:00 p.m. — Value Selling - FFBBT

The information in this course will help you learn how to create a value proposition so valuable they cannot say no.

3:00 p.m. — Break & Headshots

3:30 p.m. — Closing

This course will teach you why we all have a natural fear of closing and how to overcome that fear.

5:00 p.m. — Dismissal

8:30 a.m. — Handling Objections - CCICC

You will learn to love objections and be taught a system on how to convert them into sales in this course.

10:30 a.m. — Break

11:00 a.m. — Time Management

In this course you will learn tried-and-true time management and goal-setting techniques to help you increase your productivity and happiness.

11:45 a.m. — Final Test & Survey

12:00 p.m. — Lunch & Closing Ceremony

1:00 p.m. — Dismissal

What's Included

$995 per attendee

3 1/2 days of instruction and workshops

4 night stay at Springhill Suites

Sales Academy challenge coin

Skills cards

Online certificate


Sales Academy backpack and jacket

Catered lunches and breaks


Attendees stay at SpringHill Suites

Attendees will have a 4 night stay at SpringHill Suites included.

  • Check-In: Monday, March 4
  • Check-Out: Friday, March 8

“Informative and useful information. CCICC Method. The training gave me more confidence & tools to use to help become more successful.”

A Sales Academy Attendee

Refund Policy

If you need to move your registration to a later Sales Academy date, you will not incur any cancellation charges. If you need to cancel less than 4 weeks from the start date, a partial refund of $595 will be refunded to your original form of payment.


Student registration for March Sales Academy is now closed.

For questions, please contact DMP Events at

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